Remembering The Network In Network Marketing

Everywhere we look these days we hear about networking. It's been said that networking is all we can do to prepare for the economic train wreck up ahead.

In the corporate world we now see positions with titles like Chief Networking Officer (CNO). The ability to build alliances, negotiate, and communicate effectively is a primary prerequisite for most top level government jobs.

So, what exactly is networking, and should you be doing it? Why do so many people think it's important?

Yes, you definitely should network. After all, you are involved in NETWORK marketing, aren't you? What does it mean, to network?

Networking is simply meeting other people for the purpose of creating mutual beneficial relationships. These relationships can be professional, personal, or both.

Why is networking a good idea? For one, the more people you know, the more options are available to you. For instance, let's say you lost your job. You could scour the want ads, post your resume, even visit potential employers to find out if they're hiring.

But, let's say you also network on a regular basis, and that you've developed amicable relationships with many people. Since they both know and like you, they're likely to keep their eyes and ears open for any job openings they might come across. Even better, maybe some are even in a position to hire you themselves.

So how is it done? Do you just call somebody up and start chatting? Are there certain protocols to follow?

Well, I've been a therapist now going on 14 years, and my first response when getting to know someone is to ask questions. People love to talk about themselves. In networking, you have to give before you receive. This means really listening to the answers you get, then asking for clarification.

For instance, if somebody says, "I don't like network marketing," ask what they don't like about it. Maybe they were with a company that insisted they go to weekly meetings. Maybe their sponsor was a jerk. Maybe they're just saying that because they heard someone else say it.

Also, make sure the person you're talking with knows you understand what they're saying. Unfortunately, listening has become a lost art, and most people don't feel heard when they speak. If you can demonstrate that you do hear and understand, you'll gain a lot of points.

Dale Carnegie said it best: "To be interesting, be interested." If you do this enough, not only will you have won friends and influenced people, but you'll become quite wealthy.

Gregory McGuire is a successful network marketer and hypnotherapist living in Smyrna, Tennessee. Discover why our team is the fastest growing team in Success University." Visit www.calling-my-own-shots.com

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